Set up a connection to Amazon Seller Central

Amazon Seller Central is the web interface used by brands and merchants to market and sell their products directly to Amazon customers. If you have a Seller Central account, you’re considered a marketplace or third-party seller.

Amazon Seller Central documentation:

• Amazon Selling Partner API guide, Amazon Selling Partner authentication
• Amazon MWS API guide, Amazon MWS authentication

Contents

• A. Set up a Amazon Seller Central connection
• B. Describe the Amazon Seller Central connection
  • Selling Partner API (SP-API)
  • Hybrid Selling Partner API (SP-API and MWS)
• C. Edit advanced Amazon Seller Central settings
• D. Save and authorize the connection

A. Set up a Amazon Seller Central connection

Start establishing a connection to Amazon Seller Central in either of the following ways:

• From the Resources menu, select Connections. Then, click + Create connection at the top right.
      – or –
• While working in a new or existing integration, you can add an application to a flow simply by clicking Add source or Add destination/lookup.

In the resulting Application list, select Amazon Seller Central. The Create connection panel opens with required and advanced settings.

B. Describe the Amazon Seller Central connection

Edit the General settings specific to your account and this connection resource.

• Name (required): Provide a clear and distinguishable Name for the connection. Throughout integrator.io imports and exports, you will have the option to choose this new connection, and a unique identifier will prove helpful later when selecting among a list of connections that you’ve created.
• Application (required, non-editable): A reminder of the app you’re editing.
• API type (required): Select one of the following options:
  • Selling Partner API (SP-API)
  • Hybrid Selling Partner API (SP-API and MWS)

Selling Partner API (SP-API)

Prerequisite: Use admin credentials to authorize the Amazon connection for the Selling Partner API (SP-API) and Amazon Hybrid Selling Partner API (SP-API and MWS) options. 

Selling region (required): Select one of the following regions: 

• North America
• Europe
• Far East

If you are not already registered to sell in the region selected, your calls will fail.

Marketplace (required): Select the marketplace. This list varies depending on the region you selected.

Hybrid Selling Partner API (SP-API and MWS)

Note: Reauthorize your integration app connection once per year using the Hybrid Selling Partner API (SP-API and MWS) option.

Selling region (required): Select one of the following regions: 

• North America
• Europe
• Far East

Your calls will fail if you are not already registered to sell in the region selected.

Marketplace (required): Select the marketplace. This list varies depending on the region you selected.

C. Edit advanced Amazon Seller Central settings

Before continuing, you have the opportunity to provide additional configuration information, if needed, for the Amazon Seller Central connection.

D. Save and authorize the connection

Once you have configured the connection, you have a few options for continuing:

• Save & Authorize – click to authorize and save the connection and exit the Create connection panel
• Close – click to exit without saving any new changes

When you save the connection, it is verified before continuing. 

The new connection is now successfully added to your account. It will be applied to the current source or destination app if you created it within a flow. Otherwise, you may proceed to register the connection with an integration.