Set up a connection to Amazon Seller Central

Amazon Seller Central is the web interface used by brands and merchants to market and sell their products directly to Amazon customers. If you have a Seller Central account, you’re considered a marketplace or third-party seller.

Amazon Seller Central documentation:

• Amazon Selling Partner API guide, Amazon Selling Partner authentication
• Amazon MWS API guide, Amazon MWS authentication

Contents

• A. Set up a Amazon Seller Central connection
• B. Describe the Amazon Seller Central connection
  • Selling Partner API (SP-API)
  • Hybrid Selling Partner API (SP-API and MWS)
  • Marketplace Web Service API (MWS)
• C. Edit advanced Amazon Seller Central settings
• D. Save and authorize the connection

A. Set up a Amazon Seller Central connection

Start establishing a connection to Amazon Seller Central in either of the following ways:

• From the Resources menu, select Connections. Then, click + Create connection at the top right.
      – or –
• While working in a new or existing integration, you can add an application to a flow simply by clicking Add source or Add destination/lookup.

In the resulting Application list, select Amazon Seller Central. The Create connection panel opens with required and advanced settings.

B. Describe the Amazon Seller Central connection

Edit the General settings specific to your account and this connection resource.

• Name (required): Provide a clear and distinguishable Name for the connection. Throughout integrator.io imports and exports, you will have the option to choose this new connection, and a unique identifier will prove helpful later when selecting among a list of connections that you’ve created.
• Application (required, non-editable): A reminder of the app you’re editing.
• API type (required): Select one of the following options:
  • Selling Partner API (SP-API)
  • Hybrid Selling Partner API (SP-API and MWS)
  • Marketplace Web Service API (MWS)

Selling Partner API (SP-API)

Prerequisite: Use admin credentials to authorize the Amazon connection for the Selling Partner API (SP-API) and Amazon Hybrid Selling Partner API (SP-API and MWS) options. 

Selling region (required): Select one of the following regions: 

• North America
• Europe
• Far East

If you are not already registered to sell in the region selected, your calls will fail.

Marketplace (required): Select the marketplace. This list varies depending on the region you selected.

Hybrid Selling Partner API (SP-API and MWS)

Note: Reauthorize your integration app connection once per year using the Hybrid Selling Partner API (SP-API and MWS) option.

Selling region (required): Select one of the following regions: 

• North America
• Europe
• Far East

Your calls will fail if you are not already registered to sell in the region selected.

Marketplace (required): Select the marketplace. This list varies depending on the region you selected.

Marketplace Web Service API (MWS)

• Seller ID (required): Provide the account ID for  your Amazon seller account. You can log in to Amazon Seller Central and locate your seller ID under Settings. You do not need to include your seller ID in the relative URI; Celigo integrator.io automatically adds it to all request parameters.
• MWS auth token (required): Provide the merchant token for this account. You can retrieve the merchant token from Amazon Seller Central by navigating to Settings > Account Info.
• Marketplace ID (required): Select the marketplace ID for this connection. The marketplace ID list is sorted by country code. Your calls will fail if you are not already registered to sell in the marketplace selected.
• Marketplace region (required): Select the region for this connection. Your calls will fail if you are not already registered to sell in the region selected.
• iClient: Remove any value in this field by May 17, 2022. See Amazon MWS Developer Key migration for Amazon Seller Central connections May 17, 2022.

Test (optional): Click to test your connection to Amazon MWS before saving your changes. 

Click the Save button to test and commit the new connection so that it will be available to all integrations for your account. The connection will aslo be applied to the current source or destination app, if you created it within a flow.

Any new or edited iClient is already saved as soon as you click the Save button in the iClient dialog, even before you save the connection. 

C. Edit advanced Amazon Seller Central settings

Before continuing, you have the opportunity to provide additional configuration information, if needed, for the Amazon Seller Central connection.

D. Save and authorize the connection

Once you have configured the connection, you have a few options for continuing:

• Save & Authorize – click to authorize and save the connection and exit the Create connection panel
• Close – click to exit without saving any new changes

When you save the connection, it is verified before continuing. 

The new connection is now successfully added to your account. It will be applied to the current source or destination app if you created it within a flow. Otherwise, you may proceed to register the connection with an integration.